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Flash Drive Branding Can Make Your Business Delicious

Flash Drive Branding Can Make Your Business Delicious

So I’m in the kitchen, with my arms buried in a bowl full of pizza dough when the red light begins to flash in my mind. Sometimes that can be scary – very scary, believe me! I’ve got piles and piles of recipe cards everywhere and books and books of recipes.  I’ve tried neatly organizing the cards into a holder but somehow, after a busy morning of stressful baking in an attempt to get things ready for company, my recipe organization degenerates back into the typical disordered pile.

The spark that lit the blinking red brain light is yet another creative way to put USB flash drives to use. This time, it’s

1) Scanning all the recipe cards into pdf images and then loading them onto a folder on a flash drive or

2) Developing a custom template and manually entering all the info from each card into the template and then loading onto the drive (might be hard now, but not so bad if I do it as my neighbors and friends and folks from church gradually give me recipe cards down the road) or

3) Starting my own home business with the custom templates (from #2) and preloading a 2 gigabyte flash drive full of recipes AND cooking tips AND even some brief video clips (why not? plenty of storage space–even more if it was 4 Gb or even 8 Gb).

In fact, dreaming some more of my recipe business, I’d launch a new website (with a dedicated blog, of course) and offer the flash drives (wait! maybe a whole series of drives – there would be a monthly series that people could subscribe to; you know, get a drive in the mail each month) as well as more video clips on the site.  Maybe it could even turn into a full fledged cooking show.  Wow!

And, I’m almost missing the entire point of these USB drives: They’re not just plain ol’ boring “I bought these at Walmart” simple plastic sticks.  No, I’d have these bulk flash drives custom designed (maybe a miniature wooden stirring spoon for one month and a measuring teaspoon the next) with my branding pleasantly burned right across the top. Every time a lady would walk into one of my customer’s kitchens, she’d be sure to stumble upon one of my subtle marketing pieces (er, spoons).  Not only would she just have to pick it up, but she’d carefully examine it and notice my custom lasered logo shining forth on the flash drive.

Oops!  My pizza dough is starting to toughen.  I’d better get back to kneading it so we’ll be able to have something yummy for dinner tonight (to go with our Apple Crisp for dessert, of course!). And, for those of you loyal readers who are also having that red light bulb begin to flash in your creative brains, here’s a most valuable tip: don’t just go to any ol’ custom flash drive dealer when it’s time to put that business plan into action. Check out the family run flash drive company first! CFgear.com will work miracles for you.

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